AIACA is inviting applications for a Marketing Specialist. The person will be based in Delhi.  The Specialist is expected to undertake the following duties:

Key Duties & Responsibilities

• Increase market share of Craftmark members in retail and export market.
• Generate new leads.
• Execute, generate and manage production orders for exports, domestic retail and any other order, e commerce. Coordinate and ensure product quality, timely deliveries and fair pricing.
• Make annual marketing business plans and calendar.
• Customer Relationship Management: Both with foreign and domestic buyers coordinating on existing orders and generating new orders.
• Coordinating and implementing all exhibitions and fairs: Abroad and Domestic.
• Interact with groups from time to time to identify opportunities and gaps.
• Give feedback to member groups on market trends and forecasts.
• Tracking and reporting market (customer) & competitor information, including market feedback.
• Development of marketing collaterals.
• Active involvement and contribution in all product development workshops with groups and interaction with designers.
• Develop and suggest new products to groups based on need.

Key Qualifications & Requirements

• Masters or Bachelor’s degree in Merchandizing, Fashion/Craft & Design Management or any related field.
• At least 3 years of professional work experience in the area of exports, merchandizing and client servicing including end to end servicing such as – buyer interest response, new product sampling, raising purchase orders, order fulfillment, export logistics etc.
• Experience in working with international buyers.
• Team player with a cooperative, positive attitude and willingness to take new tasks and challenges.
• Strong interpersonal and relationship building skills, excellent communication skills, follow through and excellent attention to detail.
• Willingness to travel to craft clusters.
• Previous experience in the craft’s sector is preferred.

Computer skills: Excellent knowledge of MS Office, Preferable: Adobe/CorelDraw

Language skills: Fluent in English and Hindi.

Compensation
Salary will be commensurate with relevant experience and qualifications.

Interested candidates matching the job requirement can apply to searchcommittee@aiacaonline.org with the updated resume and cover letter by 30^th April 2021.

Please note that only short-listed candidates will be contacted.