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Enterprise Development of Bamboo Artisan Cluster

Haldipada village is one of the poorest and isolated dalit artisans' villages in Balasore district of Odisha. Possibilities to reach a stable income level by self-employment are hindered by lack of access to markets and insufficient skills to diversify and develop their products in Haldipada. Absence of basic infrastructure, educational and job opportunities contribute to the cycle of poverty in Haldipada.

Therefore, this project aims strengthen the value chain of the Bamboo artisans Cluster in Balasore including skill development, design innovation, direct market linkage for their sustainable livelihood

Duration:

1st of April 2016 – 31st March 2018

Project Area

Haldipada, Balasore, Odisha

Project Activities

  • SHG Formalization and strengthening
  • Skill Development and Product Development
  • Design Innovation
  • Mentoring and Handholding of the artisans by experts for producing quality products of good finish
  • Training and development of an organized production cluster
  • Business and financial literacy trainings
  • Introduction of technology for bamboo cutting, etc
  • Direct access to market through exhibitions, catalogues; direct linkages with AIACA’s extensive buyer network.
  • Craftmark Certification to the bamboo artisan production cluster (Craftmark is a nationally and internationally recognized certification for genuine handmade crafts of India )

 

Based on the learning from the field assessment, a detailed activity plan was charted out. We conducted vocational training on bamboo craft to build and strengthen the skills of the artisans. As a part of skill development program, AIACA initiated new product and design development workshop for the community, as the current production is not appropriate for the urban market.

A total 8 Self Help Groups (SHG) were formed and trained in SHG management. Bank accounts were opened for all the eight SHGs so that they can develop the habit of saving.

As we are planning to improve the income level of the community through craft production, it is very important to bring them under one organization and strengthen the capacity of that organization. Keeping this in mind, AIACA conducted three entrepreneurship management training on the concept of SHG, features of a good SHG, benefits of forming a SHG, organizational development and leadership and conflict management. They were also trained on coordination and controlling, to strengthen monitoring of the set tasks and to address deviation if any. Basics of Oriya language and numeracy classes were also conducted for the artisans. 44 artisans participated in the program.